The Sound of Creation

Many people say sound makes 50% of the film, but many people don't buy that idea.

I hope tis video will solidify that fact.

Unlike a lot of product videos this one takes the extra mile into detail. The sound of dust, sawing, sanding, unlocking, refining and even the interview's audio is very nice and crisp.

I like how that even though they have a slider to make movement shots they still use a lot of still close-ups on the tools, equipment, hands, boards, etc... The lighting is also very balanced as well it's a piece done by the pros because it's so well done.

They use the Red Epic camera which I think is crazy because of all the dust flowing around it might get into the lens elements or the camera... :S

The sound definitely makes this video a whole lot better.

Electric Blue Heaven

Globe video campaigns are always summery. With skaters, surfers as the focus of their products and amazing girls in the back/foreground distracting you constantly. But they always make decent videos and being able to capture amazing scenes and footage.

Recreational Creavivity

In my opinion I always thought that people who are creative & positive has the most fun. Those kind of people always think of things to do for everyone. Even though sometimes their idea sucks, but going with their creativity, the process, the people your with, it'll always makes it fun again.